How To Generate Traffic For Your Blog
Social media can be a valuable tool to increase traffic to your website by allowing you to send an interested and engaged audience straight to your site. You can explore many opportunities to utilize your social channels from sharing blog posts, promoting products and services, to showcasing a link to your website in a prominent location. Set aside some of your schedule to get active on social; engage with relevant industry conversations and talk to your potential customers.
If you just wanted to get lots of traffic to your site, you could run around placing banner ads that say you have nude photos of various celebrities. Maybe you have seen that traffic tactic used? But unless your site actually has those photos on there, people are going to just click away from your site and probably never return to it. That traffic isn’t going to buy your products or click on your advertisements. If they do happen to click on your advertisements, they probably won’t convert for that advertiser anyway. That is why you should pay strong attention to the kind of traffic you are getting.
The only kind of traffic that really matters for your website is targeted traffic from people in your target audience. Targeted traffic means they are the type of visitor you were hoping to attract to your website. They are people who are actually interested in what your site offers them. That is the kind of traffic that buys products, clicks on affiliate links and clicks on advertisements. That is the kind of traffic that will get you paid.
Drive traffic with an influence marketing campaign that distributes your owned content, so all of the traffic and engagement lands on your page directly. Create a suite of content marketing assets and publish them on your own site, then work with influences to distribute. You will increase the reach of and engagement with your content.
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